Correct Keyword Research

Proper keyword research is the ultimate SEO weapon against your competitors. This is the task you will need with the competition – simple keyword session. Ideally you want your main keyword in the actual domain name. Let’s say you market pink widgets New York. The domain name you are targeting would use these exact keywords in the URL. It would read www.pinkwidgetsnewyork.com because this is the search term your customers put into Google when they seek your products.

Always choose for the right domain name if possible. And if not, try the 2nd option that would match the domain. A phrase match domain makes use of long tail keyword searches. This has the added bonus of getting good search traffic fast because a lot of webmasters tend to overlook these in their search for higher profits.

They do know a little about the domain ranks when a phrase match search, you have the chances of getting high ranking for the keyword you choose, especially when you do proper page SEO.

So instead of using pinkwidgetsnewyork.com you could opt for bestpinkwidgetsnewyork.com, or newpinkwidgetsnewyork.com. You still have your main keywords in your URL with the added word. The shorter you keep these, the better. Below are some possible options that work well:

* assessment
* new
* best
* purchase
* find
* store
* and so on

Try to think of your buyers; what would they search for when looking for your products and services online? Once you understand how their mind works, you will automatically pick the best phrases.

Hint: Try to aim buying keywords to see best results!

A Word on Domain Extensions

Many people ask me about what to purchase a .com extension than .us?

Frankly speaking, you need only 3 options since all of them has proven a high rank consistently. These are .com (should always be your first choice), .org and .net extensions.

Important note

If you live outside the USA you want to seriously consider using the main extension of your country. The Google seems to support these extensions in local search engines and probability you will outrank like .com domain when your target website like these local markets.

Are you spending thousands of dollars on your website and you are nowhere to be “found” on Google?