All Link Types And SEO

This article covers a much discussed topic in the Seo community. Also, clients & often site owners come up with questions about what links to get, and how to get them. Be aware that I will not think about reciprocal links here, due to better alternatives, & because their effectiveness only applies to a small number of sites, who use them under 10% of their overall link ratio. I will review the main types you want to get for your site.

The natural one-way links. This one is solely based in good content & resources. This is the safest method of link building available as far as search engines, which look at the “intent” of links. However it is also the slowest. If your site is new, then as part of its launch, submit it to niche web directories. Begin with a few highly trusted directories, but do not have more than 10-15% of your overall links coming from them. Don’t overlook industry-specific directories that may be paid or unpaid. These generally send highly qualified traffic and can be a real bargain. Directories will get your site many natural one-way links, at a natural speed of growth. This combination of type & speed is very beneficial. Search for sites that could benefit from offering users your content.

Linkbaiting, or link bait. This one is not easy, and involves creativity. But it is really worth every effort. Linkbaiting depicts content, videos, images or anything on your website that’s created with the intention of increasing links to it. It is highly effective in getting links, most likely the cheapest too, based on the cost of the “bait” you utilize, has no negative effects from the search engines, at least not for the moment, since all links generated look natural. When complemented by social bookmarking, the networks associated with these links will add much more value to them.

Paying for links, or paid links. These links can have great short-term search benefits. These are very good mainly for sites that have tons of pages with content, and have been well established online for many years. In addition, these sites also have plenty of natural links to them, once again because they had been well established online for many years. These are not recommended for new sites. Search for sites which are highly on topic with yours, and in complementary niches. A very important factor in the evaluation of these links, like any other, is age. and the latest “Google Slap” effect were sites fall pass the top 30 in the listings, is affecting primarily those which do heavy link buying.

Bad links & their effects. Outbound links play a big role in the way search engines determine who your “neighborhood” is. Bad neighborhoods will have an effect on your search engine rankings. Things like FFA (Free For All) link pages, links farms, etc, belong in this category. Note that this has nothing to do with your pages going into the supplemental index. That is not the kind of penalty these links cause for your site. and the amount of bad links considered is a big one. A small amount of them would not trigger a penalty, but make sure that your website isn’t related in any way to those link patterns.

Getting the best information on SEO, is no easy task nowadays. If you are looking for more information on SEO, then I suggest you make your prior research so you will not end up being misinformed, or much worse, scammed. If you want to know more about Web design company uk, go here: Web design company uk